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VERSION:2.0
PRODID:-//ChamberMaster//Event Calendar 2.0//EN
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CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20090924T183000Z
DTEND:20090924T183000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:Social Media seminars
DESCRIPTION:Social Media seminar . . . experts present best practices and strategies \n\nThe San Diego chapter of the International Association of Business Communicators (IABC/SD) is hosting a two-part Social Media seminar with experts in the field to present effective strategies and practices to event attendees.\n\nWHAT:\nSeptember 24: Part One: Social Media Case Study Examples - Southwest Airlines\nSpeaker: Paula Berg\, Manager of Emerging Media\, Southwest Airlines\nThrough real-life case studies from recent years\, Paula Berg will show how Southwest Airlines has effectively used Social Media tools such as the award-winning corporate blog\, Nuts About Southwest\, as well as Twitter\, YouTube\, LinkedIn\, and Facebook to make\, manage and maintain successful online communities. She will also share lessons Southwest has learned along the way.\n\nOctober 28: Part Two: Seven Steps to an Effective Social Media Strategy\nSpeaker: Linda Zimmer is CEO of MarCom:Interactive\, organizational strategies and education at the intersection of new media and digital behaviors\nLinda Zimmer will share seven essential steps needed to create the right strategy to drive any social media initiative. By doing this\, attendees will know what's most effective . . . Facebook\, Twitter\, LinkedIn . . . or something better. Zimmer will also share resources on setting social media policy and ways to measure social media efforts.\n\nWHEN & WHERE:\nThursday\, September 24: Part One: Social Media Case Study Examples - Southwest Airlines\nWednesday\, October 28: Part Two: Seven Steps to an Effective Social Media Strategy\n\nBoth events will be held from 11:30 am to 1:00 pm at the UCSD Extension in Sorrento Valley\, 6926 Lusk Blvd.\, 1st floor. Lunch is included.\n\nCOST AND REGISTRATION:\nSave money and register for both events at http://sandiego.iabc.com\nFor one event only\, $30 for members\, $40 for non-members. For both events\, $50 for members\, $70 for non-members.\n\nAbout IABC-San Diego\n\nIABC-San Diego was founded in 2003 and currently has more than 100 members and additional participants. From corporate communications and public relations\, to marketing\, design and employee relations\, IABC-San Diego has a profound impact on the practice of business communications and the careers of its members. IABC provides internationally-recognized professional development\, networking opportunities and accreditation resources\, while inspiring\, developing and empowering its members to ?Be Heard.?  For more information on participating with IABC\, visit http://sandiego.iabc.com/.
X-ALT-DESC;FMTTYPE=text/html:Social Media seminar . . . experts present best practices and strategies \n\nThe San Diego chapter of the International Association of Business Communicators (IABC/SD) is hosting a two-part Social Media seminar with experts in the field to present effective strategies and practices to event attendees.\n\nWHAT:\nSeptember 24: Part One: Social Media Case Study Examples - Southwest Airlines\nSpeaker: Paula Berg\, Manager of Emerging Media\, Southwest Airlines\nThrough real-life case studies from recent years\, Paula Berg will show how Southwest Airlines has effectively used Social Media tools such as the award-winning corporate blog\, Nuts About Southwest\, as well as Twitter\, YouTube\, LinkedIn\, and Facebook to make\, manage and maintain successful online communities. She will also share lessons Southwest has learned along the way.\n\nOctober 28: Part Two: Seven Steps to an Effective Social Media Strategy\nSpeaker: Linda Zimmer is CEO of MarCom:Interactive\, organizational strategies and education at the intersection of new media and digital behaviors\nLinda Zimmer will share seven essential steps needed to create the right strategy to drive any social media initiative. By doing this\, attendees will know what's most effective . . . Facebook\, Twitter\, LinkedIn . . . or something better. Zimmer will also share resources on setting social media policy and ways to measure social media efforts.\n\nWHEN & WHERE:\nThursday\, September 24: Part One: Social Media Case Study Examples - Southwest Airlines\nWednesday\, October 28: Part Two: Seven Steps to an Effective Social Media Strategy\n\nBoth events will be held from 11:30 am to 1:00 pm at the UCSD Extension in Sorrento Valley\, 6926 Lusk Blvd.\, 1st floor. Lunch is included.\n\nCOST AND REGISTRATION:\nSave money and register for both events at http://sandiego.iabc.com\nFor one event only\, $30 for members\, $40 for non-members. For both events\, $50 for members\, $70 for non-members.\n\nAbout IABC-San Diego\n\nIABC-San Diego was founded in 2003 and currently has more than 100 members and additional participants. From corporate communications and public relations\, to marketing\, design and employee relations\, IABC-San Diego has a profound impact on the practice of business communications and the careers of its members. IABC provides internationally-recognized professional development\, networking opportunities and accreditation resources\, while inspiring\, developing and empowering its members to ?Be Heard.?  For more information on participating with IABC\, visit http://sandiego.iabc.com/.\n
LOCATION:UCSD Extension in Sorrento Valley\, 6926 Lusk Blvd.\, 1st floor. Lun--ch is included.
UID:e.493.349
SEQUENCE:3
DTSTAMP:20260513T135211Z
URL:https://business.vistachamber.org/events/details/social-media-seminars-09-24-2009-349
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